We started out as a family company with an ambitious project: open the first all-inclusive resort on the Costa del Sol. We have now grown to offer a high quality tourism experience on the Mediterranean. Our mission is to continue offering a unique service that adds value to our surroundings in an innovative, responsible and sustainable manner.


We work tirelessly every day to remain one of the main driving forces of tourist transformation on the Costa del Sol, focussing on all of the people involved. We are committed to our Corporate Social Responsibility project, built on the pillars of a responsible and environmentally friendly family business.

Our new brand image

This is why today we’re launching a new brand image. Our challenge was to find a way of reflecting our DNA while changing how we express ourselves, to provide the best service every day. We hope you love it as much as we do!



Flexible and balanced

Healthy leisure


Socially responsible

Transparency and friendliness



Construction with sustainable design. Tourism Quality “Q” certificate Opening of Polynesia & Energy Efficiency Project.


We are certified as a Responsible Family Business (RFB), an international certification for companies that are committed to the harmonisation of professional, family and personal life.


Travelife GOLD certificates, an international certificate for tourism companies that recognise social, economic and environmental best practices.


ARHOE prizes.

We are in the RFB TOP 25.


ISO 9001:2001 and 14.001:2004 certificates. Joined the UN Global Compact.

1st Sustainability Report.


RFB certificate, level A. The Peñarroya Group became the 1st hotel chain in Spain to gain this certificate, out of 550 entities.


Meet our team

  • "Above all else, being a RFB involves great responsibility towards our employees; a certificate of this type is more than a commitment, it is an obligation and meeting a standard, so we have a firm and regulated commitment to continuous improvement.“

    Fotografía de Remedios Miralles sentada
    Remedios Miralles
    Corporate Director of People and Values
  • "CSR forms part of the DNA of our company, because any other management method is inconceivable nowadays. Achieving sustainability involves finding a balance between current economic, social and environmental needs. For practical purposes, this means a good working environment, contribution to the socio-economic development of the community, offering high quality products and services to guests, preserving the most immediate natural environment and achieving a healthy balance"

    Fotografía de Sonia Santos sentada
    Sonia Santos
    CSR Manager